Chapter 14 Creating Collaborative Partnerships

Chapter 14
Creating Collaborative Partnerships
            
COLLABORATION
Ø  Teams, Partnerships, and Alliances

Ø  Organizations create and use teams, partnerships, and alliances to:
·         Undertake new initiatives
·         Address both minor and major problems
·         Capitalize on significant opportunities
·         Organizations create teams, partnerships, and alliances both internally with employees and externally with other organizations

Collaboration System
Ø  Collaboration system – supports the work of teams by facilitating the sharing and flow of information
Ø  Organizations form alliances and partnerships with other organizations based on their core competency
·         Core competency – an organization’s key strength, a business function that it does better than any of its competitors
·         Core competency strategy – organization chooses to focus specifically on its core competency and forms partnerships with other organizations to handle nonstrategic business processes
Ø  Information technology can make a business partnership easier to establish and manage
·         Information partnership – occurs when two or more organizations cooperate by integrating their IT systems, thereby providing customers with the best of what each can offer
·         The Internet has dramatically increased the ease and availability for IT-enabled organizational alliances and partnerships

Ø  Collaboration Systems
Ø  Collaboration solves specific business tasks such as telecommuting, online meetings, deploying applications, and remote project and sales management
Ø  Collaboration system – an
·         IT-based set of tools that supports
·         the work of teams by facilitating
·         the sharing and flow of information
Ø  Two categories of collaboration
·         Unstructured collaboration (information collaboration) - includes document exchange, shared whiteboards, discussion forums, and e-mail
·         Structured collaboration (process collaboration) - involves shared participation in business processes such as workflow in which knowledge is hardcoded as rules
·         Collaboration Systems
Ø  Collaborative business functions

Ø  Collaboration systems include:
·         Knowledge management systems
·         Content management systems
·         Workflow management systems
·         Groupware systems
·         Knowledge Management Systems
Ø  Knowledge management (KM)  involves capturing, classifying, evaluating, retrieving, and sharing information assets in a way that provides context for effective decisions and actions
Ø  Knowledge management system  supports the capturing and use of an organization’s “know-how”
Ø  Explicit and Tacit Knowledge
Ø  Intellectual and knowledge-based assets fall into two categories
·         Explicit knowledge – consists of anything that can be documented, archived, and codified, often with the help of IT
·         Tacit knowledge - knowledge contained in people’s heads
Ø  The following are two best practices for transferring or recreating tacit knowledge
·         Shadowing – less experienced staff observe more experienced staff to learn how their more experienced counterparts approach their work
·         Joint problem solving – a novice and expert work together on a project

Ø  Reasons why organizations launch knowledge management programs

Ø  KM Technologies

Ø  Knowledge management systems include:
·         Knowledge repositories (databases)
·         Expertise tools
·         E-learning applications
·         Discussion and chat technologies
·         Search and data mining tools
Ø  KM and Social Networking
Ø  Finding out how information flows through an organization
Social Networking 
·         Social networking analysis (SNA) – a process of mapping a group’s contacts (whether personal or professional) to identify who knows whom and who works with whom
·         SNA provides a clear picture of how employees and divisions work together and can help identify key experts
·         Social Networking
Ø  Content Management
Ø  Content management system (CMS) – provides tools to manage the creation, storage, editing, and publication of information in a collaborative environment
Ø  CMS marketplace includes:
·         Document management system (DMS)
·         Digital asset management system (DAM)
·         Web content management system (WCM)

Document management system (DMS)

Ø  Supports the electronic capturing, storage, distribution, archival,  and accessing of documents
Digital asset management system (DAM)
Ø  Similar to DMS, generally works with binary rather than text files, such as multimedia files types.
Web content management system (WCM)
Ø  Adds an additional layer to document and digital asset management that enables publishing content both to intranets and to public Web sites
Ø  Content management system vendor overview

WORKING WIKIS
Ø  Wikis - Web-based tools that make it easy for users to add, remove, and change online content
Ø  Business wikis - collaborative Web pages that allow users to edit documents, share ideas, or monitor the status of a project
Ø  Business wikis
Ø  Workflow Management Systems
Ø  Work activities can be performed in series or in parallel that involves people and automated computer systems
Ø  Workflow – defines all the steps or business rules, from beginning to end, required for a business process
Ø  Workflow management system – facilitates the automation and management of business processes and controls the movement of work through the business process
Ø  Messaging-based workflow system – sends work assignments through an e-mail system
Ø  Database-based workflow system – stores documents in a central location and automatically asks the team members to access the document when it is their turn to edit the document
Ø  Groupware Systems
Ø  Groupware technologies
Ø  Groupware  software that supports team interaction and dynamics including calendaring, scheduling, and videoconferencing

VIDEOCONFERENCING
Ø  Videoconference - a set of interactive telecommunication technologies that allow two or more locations to interact via two-way video and audio transmissions simultaneously.

WEB CONFERENCING
Ø  Web conferencing - blends audio, video, and document-sharing technologies to create virtual meeting rooms where people “gather” at a password-protected Web site.

INSTANT MESSAGING
Ø  E-mail is the dominant form of collaboration application, but real-time collaboration tools like instant messaging are creating a new communication dynamic
Ø  Instant messaging - type of communications service that enables someone to create a kind of private chat room with another individual to communicate in real-time over the Internet

Ø  Instant messaging application

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